Our Story of Why We Do What We Do...

Platinum Communities is a small, family owned and operated company. We have been focused on providing exceptional long term care to residents throughout Southeastern Wisconsin for more than a dozen years. 

We have learned through personal experience the importance of surrounding loved ones with a care team that genuinely prioritizes each resident's well being, comfort and safety. We pride ourselves on providing our residents with a level of care that we would give to our own loved ones. My mother/our Grandmother Lois had a stroke a few years back. After her hospital and rehab stays, wit became our responsibility to help find her an assisted living community that was near to her family and friends. This was our first experience being in the position where we were entrusting her long-term care to other. Being on the other side of that table offered us new insight into what is most important to residents and their families when searching for the right community. 

Having toured countless communities, we ultimately chose one which we very quickly discovered was not living up to their promises and our own expectations of the care Grandma Lois needed and deserved. This same experience repeated itself again at the next community we chose. We had become very discouraged and frankly concerned that to find the care she deserved we would have to move her far from the neighborhood in which she had spent most of her life. 

We soon realized that what really mattered when it came to her care and happiness, and our piece of mind as a family, was the quality of care provided and the character of the staff who would be interacting with her on a daily basis. The commitment, compassion, and dedication of the care staff was far more important to us than any fancy looking buildings, shiny new appliances, perfectly manicured landscaping or a long list of amenities. 

Following an exhaustive search, which included interviewing members of the care teams, we found a community that was just right for Lois and which gave us the peace of mind we needed. It was such a relief to finally have found a community that when we said goodbye at the end of a visit with her, we did so with the confidence that a great team of people were around her proving her with the care and respect she deserved. This experience has since shaped our approach to the quality of care in our own communities. We have since redoubled our efforts to attract, develop, and retain the best, most dedicated, and caring staff in each and every one of our locations. 

At Platinum Communities, we believe that your loved ones should be cared for as if they were a member of our own family. The key to proving that care is maintaing a dedicated compassionate staff for our residents 24/7.  We believe that in order to provide a great care staff we need a great care management team and support staff who continually provide them the tools, training, encouragement, and recognition they deserve.

Quality staff foes not just guarentee a great experience for our residents, it also ensures a great staff experience. We intend to create a supportive, family-like environment that our care staff looks forward to being a part of each and every day.

As a small, but growing company, we are committed to training and offering team members who excel in their roles, the opportunity to advance their long-term healthcare careers within our organization. Over 80% of our administrators were promoted from another position at Platinum Communities. 75% of our Administrators and Managers started as caregivers in the locations they now run. 

This helps to ensure that those people who are in charge at our communities tend to have long-lasting ties to our company and this strongly believe in our mission and values. We find that because of this, they are better able to instill these same values within the care staff at each community. We are at our best when both our staff and our residents feel as if they are a part of our extended family.

At Platinum Communities, we have the honor an privilege of providing care for our many wonderful residents in their home each day. Our ultimate goal is to fill their lives with joy and happiness for as long as we have the opportunity to do so.